IS MARKETING THROUGH PAID CHANNELS.
#1 ADVERTISING STRATEGY
Media Analysis: determine the most effective digital and physical advertising media to target, reach and convert your ideal customers.
Ad Messaging: develop the most appropriate ad messaging for each identified advertising media, customer identity and advertising goal.
Artwork: develop the most appropriate ad visuals for each identified advertising media, customer identity and advertising goal.
Content: develop brand-based advertising content for each identified advertising media, customer identity and advertising goal.
Budget: identify the optimal advertising budget for each media to reach the desired traffic, conversion and revenue goals.
Time Frame: identify the optimal advertising time frames for each media to reach the desired traffic, conversion and revenue goals.
Advertising Strategy Guidelines: define the guidelines of expressing each element of the advertising strategy individually and as a whole.
#2 ADVERTISING SWOT
Strengths: identify and analyze your current advertising strengths, unique proposition, and your competition weaknesses.
Weaknesses: identify and analyze your current advertising limitations, lack of differentiation, and your competition strengths.
Opportunities: identify and analyze your advertising opportunities. We will include new trends, new media, underserved audiences, etc.
Threats: identify and analyze your future advertising risks. We will include changing regulations, advertising cost, conversion rate, etc.
Implementation: develop a roadmap to implement the advertising SWOT analysis findings and recommendations.
#3 ADVERTISING EXECUTION
Social Media: create effective social media advertising campaigns to target, reach and convert your desired customers.
Paid Search: create effective paid search advertising campaigns to target, reach and convert your desired customers.
Data Analytics: identify key performance metrics to measure, analyze, and improve the advertising effectiveness.
Artificial Intelligence: reverse-engineer the advertising campaigns and develop statistical forecasting models to double or triple conversion.
Advertising ROI: establish a financial baseline to evaluate the impact of advertising on the overall revenue of the company.
Interested in how to transform your clean energy company into a powerful brand and double or triple revenue? Contact us today to schedule your FREE consultation.
Tel: +1 (301) 686-8505
Toll Free: +1 (888) 660-6067
Address: 1300 Wilson Blvd, Arlington, VA 22209
Truth and transparency have been the pillars of our business partnerships; and we look forward to building a new partnership and relationship with you and your team.
Contact us today to start the conversation and further discuss how we can help.